You can’t please everyone.  I know, it’s cliche, but it is true; not everyone or, everything, gets along. For whatever reason, vanilla ice cream is wildly popular compared to any other flavor, even the 2nd-most-popular, by quite a margin.  However, looking at the statistics you’ll see that not even a third of the world claims it as their favorite.  I’m a fan of coffee ice cream, but when I walk into some stores I know I won’t find it.  Disappointing.  The person that made the first batch of coffee ice cream, I’m sure, was convinced that theirs is the Better...

It happened again on the way to work this morning.   One of our clients in Michigan advertises on a local sports talk radio show, and this morning I again heard their familiar ad.  It’s a decent ad as far as radio ads go,  but it’s missing one key ingredient:  their Web site address. Folks, the key to getting more people through your virtual doors is promotion.  One of the most effective methods is search engine optimization, which I can say with no small amount of braggadocio, we do quite well.  Just type in “heated windshield wipers” into Google and the first Web site listed is...

Many of our friends, family and clients have been asking us if Windows 7 is safe to invest in. Putting aside how much we love Mac and the secure OS (Operating System) it offers everyone, our short answer is yes. One of my favorite sites is www.CNET.com. To me it’s the consumer report of unbiased IT reviews. You get an in-depth detailed look at just about anything you can think of. Check out their review of Windows 7 here. CNET REVIEW. I also spoke with colleague, good friend and owner of Computer Doctors (www.TheComputerDocs.com), Eric Ritter, and his quote to me was… “I’ve been...